Melissa White Davis has more than 20 years of marketing, business development, and strategic partnership experience. Her expertise includes building quantifiable marketing strategies, brand management, product marketing, and navigating the evolving digital health and wellness industry. As the director of marketing, Melissa is dedicated to advancing our mission by helping our customers — payers, health systems, and large employers — understand how our analytics and interventions products will help achieve better health outcomes for their member, patient and employee populations.